Fabletics is a company that is completely dedicated to providing convenient shopping options to all of the women who they work with. The company wants to make sure that everyone has the right way to shop and that they do not have to b inconvenienced by the need for attractive and affordable workout clothes. Fabletics looks great but it is also a company that women can get behind because of how easy it is for them to shop for the clothes that they need. Kate Hudson, who is the face of Fabletics, knows that busy women need convenient options for workout gear.
The traditional way of shopping with Fabletics is not the same as shopping at any other traditional store. With Fabletics, customers are treated to the VIP experience and even get their own personal shopper to help them find exactly what they are looking for. Once someone signs up with Fabletics, they will be required to take the style quiz so that the company can have an idea of how to match clothes up with their needs. Once the personal stylist chooses clothes that will match them, they can choose from a few outfits instead of browsing thousands.
Now that Fabletics has decided to try to make even more convenient options for their customers, they are working on Amazon. There, people can use Amazon accounts that they already have to buy the clothes that they want from Fabletics. While this experience is not quite as personalized as shopping from the site, it is still an easy way to get some of the top athleisurewear styles available. It is still recommended that women take the style quiz to help them figure out their personal style before they shop on Amazon for the Fabletics outfits that they want.
There is also a flagship store that people can shop for Fabletics at. This was a new selling model for the company but one of the oldest for business. These stores are located in convenient locations in major cities. Most people are able to reach them if they live in or close to the city. While Fabletics has been successful with this, they are still debating on opening more of these stores in smaller cities. They hope that they will be able to so that they can provide the in-store shopping model that many women want to be able to have with their clothes.